The science of hair color and blonding are performed on many and understood by few. Learn the fundamentals of what chemical reactions are behind hair color and hair lightening from a hair color chemist. We’ll review basic hair morphology, what occurs on the hair fiber during the coloring or lightening process, what ingredients make up hair color and lightener, and how to formulate hair care products to repair the hair fiber when the damage is done.


Valerie George is a cosmetic chemist, science communicator, educator, leader and avid proponent of transparency in the beauty industry. She works on the latest research in hair color and hair care as Vice President of Research & Development at John Paul Mitchell Systems, a leading salon professional brand based in Los Angeles, CA. She is a two-time past chair of the California Chapter of the Society of Cosmetic Chemists, past chair of the Committee on Scientific Affairs for the National Society of Cosmetic Chemists, and is a recipient of the lifetime Chapter Merit Award for her services to the Society. Valerie is the co-host of The Beauty Brains podcast and can be found on Instagram at @cosmetic_chemist.

Speaker: 4:00-5:00 PM

Cocktail Hour: 5:00-6:00 PM

Link to Register for Speaker: https://event.webinarjam.com/register/1/pw8p0sx